Associate Degree programme

Associate of Business in Promotion with Design

Characteristics

This is a multi-disciplinary programme where students in Business Promotion will be trained the latest concepts in design and multimedia applications. The choice of 3 electives from 10 specialized courses allows the students to explore their areas of interest.

Features

  • To understand and apply business promotion techniques;
  • To grasp the related design principles and apply them in the course of business promotion;
  • To develop abilities to assist and administer promotional activities and campaigns;
  • To identify contemporary issues and best practices in the professional context;
  • To become a life-long learner in the fast changing business environment; and
  • To possess a foundation of generic skills and broad-based knowledge ready for the business environment and further studies.

Potential Areas for Further Studies

  • Advertising and Promotion 
  • Computer Design 
  • Design
  • Marketing and Promotion 
  • Marketing and Public Relations

Career Prospects

  • Graphics Design 
  • Exhibition
  • Marketing
  • Management